How to Motivate Your Customers to Wear Cow Suits

From the Pensacola News Journal:

On Friday, all Chick-fil-A chain restaurants will be celebrating the fourth annual Cow Appreciation Day. The restaurant will be offering a free Chick-fil-A meal to any customer that comes to the eatery fully dressed as a cow. This means the customer needs to be dressed from head to toe as a cow.

If you're partially dressed as a cow, such as a cow-printed T-shirt, hat, vest or purse, Chick-fil-A will give you a free entrée.

Last year, thousands of customers throughout the county visited Chick-fil-A dressed in cow-themed costumes, ranging from simple cow-spotted T-shirts to full cow suits complete with furry ears, cow bells and homemade sandwich boards with personalized renditions of Chick-fil-A's "Eat Mor Chikin" cow messages.

Read the entire article and comments:
http://www.pnj.com/apps/pbcs.dll/article?AID=/20080710/LIFE/807100310/10...